Performing Arts Center

Tanger Performing Arts Center
  • Jan. 2012: Greensboro City Council came up with an idea for a Greensboro Performing Arts Center at a city council retreat.Greensboro Coliseum Managing Director Matt Brown asked city officials to consider a $36 million preforming arts center to replace outdated War Memorial Auditorium. The center would seat 3,600.City officials estimated the cost of a downtown center at between $49 million and $72 million
  • Feb.: A Task Force made up of people from the business, arts, neighborhood, nonprofit and volunteer communities wasconvened by The Community Foundation of Greater Greensboro to develop ideas and lead the effort to get areferendumon the ballot in November.
  • April:The Task Force visited the Durham Performing Arts Center and began to hold community forums to listen to opinions from the public.
  • May: The city council voted to take the first of three procedural steps to put a $30 million bond referendum on the November ballot to help build a downtown performing arts center. The council's 6-3 vote came after members heard the results of a consultant's study, which said that a new downtown venue would enhance the city's entertainment choices and pump more than $7 million a year into the local economy. Greensboro City Council agrees to send the state legislature a proposed bill that would tax admission up to $3 at venues with 2,800 to 4,000 seats.
  • June:Greensboro Coliseum Director Matt Brown unveiled conceptual drawings for a new downtown performing arts center. The bond referendum was delayed for 2012.
  • Oct: Public input was invited.
  • Feb. 2013: The Task Force gave the city council its final report on the Arts Center. The council gave ok for $20 million in funding for the project.
  • May 2013: Lorillard pledged $1 million to be paid over a period of years.
  • May 20, 2013: The Phillips Foundation announced a donation of $3.5 million to the project.
  • Aug.:The Guilford County Board of Commissioners voted to allow hotel-tax revenue to be used for the project.The performing arts center made its private fundraising goal. The Community Foundation reported that 68 donors pledged a total of $20.7 million toward the cause. The campaign increased the goal to $30 million, representing roughly half of the total cost of the $60.5 million facility.
  • Aug.: The council voted to buy six parcels on the block bounded by North Elm Street, Summit Avenue and Lindsay Street, agreeing to spend about $7.6 million on them.
  • Sep.: Steven B Tanger,CEO of Tanger Factory Outlets Centers, pledged $7.5 million on the condition that supporters must raise another $6.67 million this year, to bring the total in private money to $35 million. The project is now formally called the Steven Tanger Center for the Performing Arts.
  • Sep. The city council to spend another $3.9 million on property for the project. That brings the total price of the land purchases to roughly $11.5 million.
  • Dec.: Lincoln Financial Foundation pledged $500,000.
  • Jan. 2014: Community Foundation of Greater Greensboro announced that $35.4 million had been pledged. The remaining $30 million for the $65 million project will come from the city, in what will be Greensboro’s largest private-public partnership to date.
  • Feb.:The center's proposed operating agreement calls for a $1 fee on tickets that will create a fund to be distributed annually by Arts Greensboro to local nonprofit arts groups.
  • Mar.: The City Council voted to approve a 50-year agreement with the Community Foundation of Greater Greensboro on how the Tanger Center for the Performing Arts will be funded and governed. It will be builton land bordered by North Elm and East Lindsay streets and Summit Avenue.
  • Mar.: Wells Fargo pledged $250,000 for the project.
  • Mar.: Those who pledge $1 million or more will receive opportunities to name other building amenities:
    · Leonard and Tobee Kaplan, pledged $5 million through the family's Toleo Foundation, will have naming rights to the 3,000-seat theater.
    · The Phillips Foundation, pledged $3.5 million, the 8,000-square-foot main lobby (Phillips Hall).
    · The Cemala Foundation, pledged $2 million, the front plaza.
    · VF Corporation, pledged $1 million, the boardroom.
    Others who will receive rights for amenities are Lorillard, the Joseph M. Bryan Foundation of Greater Greensboro, Frank and Nancy Brenner, Joe Bryan Jr., and Roy and Vanessa Carroll.
    Two anonymous donors also qualify for naming rights if they want them.
  • July: City officials announced opening date will be delayed until 2017 in order to secure financing. Construction is set to begin Oct. 2015.
  • Dec: Cost target for construction is between $46 million and $50 million. Rosser International of Atlanta is the architect of record. H3, a NY architecture firm, is the design architect. A NY theater consulting firm, Arup is assisting in the project. General design of the center: minimum of 3,000 seats, including an orchestra section, an upper orchestra section, mezzanine and a balcony.
  • July 1, 2015: Coliseum Director, Matt Brown sent a memo to councilman, Tony Wilkins that said, "additional sources of funding may be required in order to insure that all designed programming elements are included."
  • July 29, 2015:Greensboro city officials say that the latest estimate for building and equipping the center is $58 million,about $8 million more than the original planned total cost. Added to land cost of $11.5 million, the total is now at $69.5 million, $4.5 million over the $65 million budget.
  • Jan. 2016: Designs are unveiled. The new budget includes $60.8 million for construction, $11.5 million for land, $5 million for design and engineering, reserve $800,000 for a total of $78.1 million. Financed with $10 million in hotel/motel taxes, $29.6 million in ticket fees and parking revenues, $38.5 million in private donations.
  • Feb. 17, 2016: The Phillips Foundation increased its support with an additional $1.5 million for a total of $5 million.
  • Dec. 2016: Construction is now set to begin May 2017.
TANGER CENTER BUDGET (Dec. 2016)
Construction: $60.8 million

Land: $11.5 million

Design and engineering $5 million

Reserve: $800,000

Total: $78.1 million

Financed with:

Hotel/motel taxes: $10 million

Ticket fees and parking revenues: $29.6 million

Private donations: $38.5 million

Source: Community Foundation of Greater Greensboro
Sources: News & Record; Triad Business Journal

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